Designed by Pierre Hardy, the stores are the House’s aesthetic stamp: minimalism, radicalism, graphics and optical games. Pierre Hardy wished to transcribe his version of the « black box », a monochromic block where his collection would be presented. He wanted to interpose the brutality of the materials and the stringency of the space by establishing an intimate and warm atmosphere were reflection games and affluent fabrics meet.
The first store opened in 2003 in the Gallery of the Palais Royal Gardens in Paris. Pierre Hardy chose this location for its intimacy, timeless character and architecture.