Video and pictures produced in collaboration with 24 Sèvres

THE UNMISSABLE POP CAPSULE COLLECTION OF THE SUMMER 

 

POWORAMA IS A COLLECTION DEVELOPED EXCLUSIVELY FOR 24 SÈVRES AND PIERREHARDY.COM. 

THESE 6 PIECES CAPSULE IS INSPIRED BY THE SUMMER 2012 COLLECTOR POWORAMA SNEAKER, WHICH PAYS TRIBUTE TO THE POP ART MOVEMENT OF THE 60S AND IN PARTICULARLY ARTIST ROY LICHTENSTEIN.

SNEAKERS, MULES, SANDALS AND BAG APPEAR IN A COLOURFUL POP AESTHETIC FOR A RESOLUTELY RETRO-SIXTIES COLLECTION. 

WHILE PLAYING WITH THE ONOMATOPOEIA « POW » AND CAPTIVATING THE UNIVERSE OF AMERICAN COMICS — POP, PLAYFULNESS, AND GRAPHICS ARE WHAT THE STYLES OF THIS COLLECTION REPRESENT.

AVAILABLE NOW AT PIERREHARDY.COM AND AT PIERRE HARDY STORES - NEW YORK, PARIS, TOKYO, AND AT 24SEVRES.COM